AT BORROW, WE HAVE A TRUE PASSION FOR MOBILITY.

 

Our Story

Frustrated by the traditional car ownership models and sensing a change in the ever evolving nature electric vehicles, founders Jon Alain Guzik and Rodrigo de Guzman, both longtime entrepreneurs, created Borrow with a simple tagline of “Why Own, When You Can Borrow?”

Borrow, which launched in 2017 from their HQ in West Hollywood, California, focuses on providing flexible terms and pricing for those who aren’t interested in traditional vehicle ownership. The company’s subscription approach differs from those offered by other car manufacturers, many of which allow subscribers to switch vehicles whenever they like or lock you into pricey drive off fees and long subscriptions.

“There are some subscription options out there that allow you to switch a car, but we never really found that customers were asking for that,” says Rodrigo, “They were coming to us and saying, ‘Hey, I’m in town for a certain number of months, do you have a car for me and can it be as easy and inexpensive as possible? We are focused on electric cars because they, frankly, drive and feel like the future. ”

Borrow is the only subscription car company focused exclusively on electric cars. “We’re creating the conduit between our users and the electric car ecosystem on a whole.” says Jon, “At Borrow, why wouldn’t your car come with all the goodies that make getting - and staying - on the road as easy as possible? Also, EVs, well they are pretty dang cool to drive too.”

At Borrow, we’re determined to change the way you own and interact with your electric car. Your life keeps evolving, why shouldn’t how you own your car change too? We’re determined to take your mind off of the nitty-gritty of complex financial terms, vehicle pricing and model choices, car maintenance and hunting for the best deal. We've figured it all out for you. You worry about your next adventure, we’ll make sure it’s as effortless as possible.
It’s our car, you just Borrow it…

 

 
Jon Alain Guzik - Founder/CTO   Jon Alain Guzik is a Los Angeles-based serial entrepreneur, angel investor, consultant and technology executive with a long history in the automotive, mobility and media industries. Guzik is an experienced entrepreneur focused on the convergences in the automotive, personal mobility and lifestyle spaces with a keen focus on the future of ownership and data collection surrounding electric vehicles. Guzik is also a seasoned journalist and media personality who covers the automotive industry, the future of mobility as well as the luxury and timepiece industries. Guzik has a BFA in Cinema from San Francisco State University and an MFA from the California Institute of the Arts (CalArts).

Jon Alain Guzik - Founder/CTO

Jon Alain Guzik is a Los Angeles-based serial entrepreneur, angel investor, consultant and technology executive with a long history in the automotive, mobility and media industries. Guzik is an experienced entrepreneur focused on the convergences in the automotive, personal mobility and lifestyle spaces with a keen focus on the future of ownership and data collection surrounding electric vehicles. Guzik is also a seasoned journalist and media personality who covers the automotive industry, the future of mobility as well as the luxury and timepiece industries. Guzik has a BFA in Cinema from San Francisco State University and an MFA from the California Institute of the Arts (CalArts).

Justin Kim - Marketing & Growth   Justin Kim a SoCal native with an eye for entrepreneurship has created and advises on multiple projects working with Amazon products, retail arbitrage, dropshipping, and PPC Campaigns. Justin has worked with multiple start-ups, government entities, and nonprofits to bring growth and direction to multiple organizations. Currently serving as an USMC reservist studying intelligence and psychology,.

Justin Kim - Marketing & Growth

Justin Kim a SoCal native with an eye for entrepreneurship has created and advises on multiple projects working with Amazon products, retail arbitrage, dropshipping, and PPC Campaigns. Justin has worked with multiple start-ups, government entities, and nonprofits to bring growth and direction to multiple organizations. Currently serving as an USMC reservist studying intelligence and psychology,.

Rodrigo de Guzman - Founder/CEO   Rodrigo de Guzman is an internet technologies veteran, first at NetGravity (now Google), Accipiter, AdForce (both acquired by CMGI), InfoSpace and QuinStreet. Rodrigo is the founder of online marketplace Mariposa Media. Rodrigo holds a BA with Honors in Political Science with a minor in French from the University of California, Berkeley. Rodrigo received his Juris Doctorate from Santa Clara University School of Law. An attorney with specialized training in technology transactions and intellectual property, Rodrigo has represented Electronic Arts, HP, McAfee, Sears Holdings, QuinStreet, and Google.

Rodrigo de Guzman - Founder/CEO

Rodrigo de Guzman is an internet technologies veteran, first at NetGravity (now Google), Accipiter, AdForce (both acquired by CMGI), InfoSpace and QuinStreet. Rodrigo is the founder of online marketplace Mariposa Media. Rodrigo holds a BA with Honors in Political Science with a minor in French from the University of California, Berkeley. Rodrigo received his Juris Doctorate from Santa Clara University School of Law. An attorney with specialized training in technology transactions and intellectual property, Rodrigo has represented Electronic Arts, HP, McAfee, Sears Holdings, QuinStreet, and Google.

Jacob Carmichael - Business Development Associate

Jacob Carmichael - Business Development Associate

Nikko Royce- VP, Operations   With the last name Royce, exposure to the automotive industry was inevitable. Nikko is a foreign car fanatic with a love for anything German. An LA transplant from the Bay Area with a love for startup life, Nikko has a deep history in the automotive industry. His dream car? A 2003 BMW Z8 Alpina.

Nikko Royce- VP, Operations

With the last name Royce, exposure to the automotive industry was inevitable. Nikko is a foreign car fanatic with a love for anything German. An LA transplant from the Bay Area with a love for startup life, Nikko has a deep history in the automotive industry. His dream car? A 2003 BMW Z8 Alpina.

Open Positions

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See our AngelList Page for openings.

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